1. Wear your Logo – What’s better than having a
walking billboard? Apparel is so versatile it can be used in almost any
promotional campaign. Choose from jackets, polos, t-shirts, and hats to
keep your logo in motion.
2. Trade Shows – One of the most popular reasons businesses use promotional products are trade shows. Be creative and start planning early to come up with creative and unique ideas to draw people into your booth and thank them for stopping by.
3 Direct Mail – Realtors use this a lot. Ever open your mail and receive a calendar or magnet from your local area realtor? These are usually handy items to keep on your fridge, school locker or desk. Just be creative and mix it up a bit.
4 Fundraising – Non-profit organizations and government agencies often use promotional items as a thank you for giving gift. The federal government recently spent $10 million dollars on a promotional campaign for the US Census.
5 Thank you – Great way of rewarding a loyal client, employee, vendor etc… There is nothing better than showing appreciation.
6 Staff Motivators – Many companies offer incentives to their employees to help reduce the absentee rate, reduce workplace accidents and increase productivity. Among the most popular types of promotional items used as employee motivators are apparel and trophies.
7 Brand Identity – Promotional items are one of the best ways to introduce a new product or service to your clients. Raise awareness and make the public aware of new policies and services.
8 Safety Programs – Many companies have implemented safety rewards programs to encourage employee safety and safety around the workplace.
9 Leave Behinds – Be sure to leave a little something behind on your next sales call to thank them for their time. Make it something memorable and something worth keeping.
10 Community – Is your company participating in your towns parade? What are you handing out? Sponsoring an event through your town or Chamber of Commerce? A 5K Race, a community Easter egg hunt? Movie Night in the Park? Whatever the event may be make sure your sponsorship is known and your logo is shown! Be sure to hand out something tangible at these events and not just a postcard with your name on it otherwise you might just find your name in the garbage.
Need some ideas to get started on your next promotional program? Let us help, its what we do and better yet our ideas are free! www.gizmogroup.com
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Posted by: maria | March 11, 2010 at 03:16 PM
Interesting and innovative thoughts - thanks for sharing these! I absolutely agree with your "Wear your Logo " concept.
Being a marketing professional, I love reading about new and creative ideas and I find idea databases as one of the most useful resources for any marketing team. Been using http://www.getmemedia.com/ for a while now.
Posted by: techy2009 | March 11, 2010 at 05:02 PM